The advance of software encoding for traditional TV

The arrival of HEVC encoding and its potential to improve and extend mobile video services and open the door to Ultra HD is only one of the important changes in the compression space. Julien Signès, President & CEO, Envivio, thinks the adoption of software-based encoding for traditional television, rather than just for multiscreen, is another notable development, as seen recently at ZON Multimedia. He claims software encoding can offer equal or better performance and has better ROI than hardware encoding.