Orange Belgium is expanding its convergent offering with an evolution of its video features.
Orange Belgium is investing to enrich its Love offering, to support its convergent positioning and growth. The new platform will unlock this video service on Android and iOS devices, in symbiosis with the main-screen TV experience.
Orange customers have access to a selection of the following channels on their smartphone or tablet: Eén, Canvas, VTM, Q2, VIER, VIJF, National Geographic NL, Discovery NL, Ketnet, Disney Channel NL, La Une, La Deux, RTL-TVI, Club RTL, TF1, AB3, 13ème RUE, Syfy, Disney Channel FR and Disney XD FR. It works via their Love Wi-Fi connection at home or to be connected to a mobile 3G or 4G network in Belgium or in the EU. Orange customers with Love Unlimited are the only convergent customers in Belgium to benefit from unlimited mobile data which makes watching live TV completely worry-free
“The scope extension for Zappware enables us to serve Orange Belgium with a true unified multiscreen user experience, managed through a unified Zappware back office. That is obviously an extra business opportunity for Zappware in our home market. With the end-user in mind, which is the DNA of Zappware, even more relevant is the enriched value proposition towards the end-users of Orange Belgium: a seamless video experience on any device in any location”, said Patrick Vos, CEO of Zappware.
Cristina Zanchi, Chief Consumer Officer, says: “We are happy to add mobile live TV to the Love offering. This new functionality will allow our customers to watch TV on the go. In particular with the summer holidays coming up, customers can continue to enjoy live TV when travelling in the EU, as the EU roaming regulation applies. This is our way of responding to our customers’ needs. We will continue to enrich our offers, add premium content and strive to have the best quality at a fair price, to make sure our customers can stay connected anywhere, any time with complete peace of mind. We are delighted to rely on our technology partner Zappware to support these enriched features”
