At the MC-IF booth (IBC Hall 8.B45), InterDigital will spotlight VVC contributions and energy aware media solutions that help reduce a video screen’s energy consumption by intelligently optimising pixel brightness. The featured demonstration, “DVB Native IP End-to-End VVC Encoding of Energy-Aware HDR Content,” was designed by InterDigital alongside Ateme, ENENSYS and IETR as part of the collaborative 3EMS2 project. It proposes a method to reduce energy consumption by adjusting the peak brightness of the HDR screen.
The adjustment is made possible by a Versatile Supplemental Enhancement Information (VSEI) message at the encoder side that indicates the extent to which the screen’s peak brightness can be reduced, while maintaining the objective quality of the HDR content using SL-HDR technology. The demo will leverage InterDigital and partner contributions to the VVC codec (which is capable of a 40% reduction in bit rate on streamed video with no perceptible decrease in image quality).
