Paramount’s streaming service – Paramount+ – has launched in the UK & Ireland. As part of a partnership with Sky, the service is available at next extra cost to Sky Cinema subscribers through a stand-alone app on Sky Glass and Sky Q. Other users can pay a monthly subscription of £6.99 per month or £69.90 per year in the UK, and €7.99 per month or €79.90 per year in Ireland, after a free seven-day trial.
The streaming service is also set to rollout in several European markets. As part of a multi-year distribution agreement with Sky, Paramount+ will be available on Sky platforms in Italy, Germany, and Austria later this year. The streamer will also launch in Switzerland this year, and in India in 2023. Last week, Paramount+ launched in South Korea in partnership with Korean content platform, TVING.
The streamer launched with 8000 hours of content from across Paramount’s range of brands and studios, including SHOWTIME®, Comedy Central, MTV, Nickelodeon and Paramount Pictures. Subscribers will have access to Paramount+ Original titles such as HALO, 1883, Star Trek: Strange New Worlds, and The Offer. UK original dramas on the service include A Gentleman in Mosco, Flatshare,The Burning Girls and The Ex-Wife.
The streamer will also offer thousands of hours of kids and family content, with Paramount+ Original series such as Kamp Koral: SpongeBob’s Under Years and Fairly Odd Parents: Fairly Odder.
Tom Ryan, President & CEO of Streaming at Paramount, said: “This is a phenomenal year of growth for Paramount+. By the end of the year, we expect to be live in 45 countries with our unbeatable content offering, with a diversified set of major distribution partners.
“The UK and Ireland are key strategic markets in the global rollout of Paramount+ given the broad distribution of our brands across the free-to-air and Pay TV landscape. Our partnership with Sky gives us a strong foothold here and in several other markets where we plan to launch Paramount+ this year. Our differentiated strategy means we are poised to keep bringing the most compelling stories to audiences around the world.”
Maria Kyriacou, President, Australia, Canada, Israel and UK, commented: “Our partnership with Sky is a vital part of our launch strategy for Paramount+, giving us an engaged customer base hungry for more premium content. Meanwhile, we continue to reach new fans of Paramount output through a range of direct-to-consumer channels.”
