The Top 5 Takeaways From MSP Summit | Channel Futures, Orlando
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In this video, Linode Partner Advocate James Steel recaps the MSP Summit event and some of the standout nuggets of wisdom from speakers and attendees.
Takeaways include:-
– It’s a good thing to understand the many specific boxes that would make your business attractive through the eyes of an investor, and work towards them regardless of whether you plan to sell any time soon.
– MSPs should revisit their sales approach and see if they can really lean into the cybersecurity risk exposure angle to charge more per seat.
– MSPs need to be careful about over-reliance on ‘whales’ – customers that make up a high percentage of your overall revenue. Nothing new but sometimes a reminder is needed!
– If you’re an MSP and dont’ have some kind of liability limitation agreement in place you absolutely should think that through. Your customers WILL get hacked it’s just a matter of time.
– Good, better, best isn’t the only approach to pricing. One offering/stack you absolutely stand by (particularly in terms of cybersecurity) can help in numerous ways across the business.
– Our market is in good shape and it’s a great time to be an MSP in terms of potential for helping businesses navigate tech and cyber threats in particular!
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Product: Linode, Managed Service Providers; James Steel